Kijksluiters: kijken naar gesprekken tussen apotheker en patiënt

Kijksluiters: watching conversations between pharmacists and patients As of 1975, Dutch receive a package insert with their medication. Due to extensive national EU legal regulation efforts, the developed into mandatory genre par excellence. However, its communicative functionality remained doubtful: patient information leaflet has always been regarded as lengthy, complex user-unfriendly. Recently, Medicine Board introduced new, audiovisual medication instruction, so-called Kijksluiter, that shows video animation conversation about medicine pharmacist patient. After historical introduction, second section paper surveys empirical studies shed light on main design parameters new genre: spoken instead written information, animated speakers, dialogue monologue. In third part, we report an observation study in which 16 users answer 9 scenario questions using Kijksluiter video. The results indicate Kijksluiters are not without user problems. Overall, two-thirds answers more or less correct. Half participants first watched entirety before attending questions. problem this group encountered is: insufficient recollection relevant information. other half navigated for each question, menu offering twelve small chapters. problems was finding question-relevant chapter; but even after listening some incorrect. We conclude that, although does immediately solve all communication problems, concise format broadens range media available users.